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The Story Behind the Strategy
I'm a Digital Marketing Specialist with a passion for emerging trends in marketing and AI. My career began in creative freelance photography, where I developed a strong eye for aesthetics and detail, a skill that still shapes how I approach visual content today.
In 2019, I joined Boom Community Bank and earned certifications in SEO, PPC, and digital strategy, marking the start of my professional journey in marketing, alongside hands-on skills in email marketing, WordPress and PPC campaign management.
In 2024, I joined PCGlobe, an e-commerce company, where I expanded my expertise in Google Ads, Google Analytics, Amazon selling, influencer collaborations, and e-commerce growth strategies, alongside social media management, content creation, and website CMS.
During my time there, I quadrupled sales in just nine months, delivering measurable results through data-led campaigns and creative execution with Canva and Photoshop.
Now, as Marketing Executive at needi, I lead email marketing strategy and performance analysis, manage agency relationships, and produce content and brand assets across LinkedIn, blog and marketing collateral, all while using AI tools like Claude and ChatGPT to work smarter and sharpen creative output.
My work blends creativity with data-driven strategy, allowing me to design campaigns that are both visually engaging and commercially effective.
Outside of work, I'm deeply interested in personal development and love reading books that encourage growth and self-reflection, an approach that shapes both my career and my lifestyle.
My Latest Projects
THE BEAR COFFEE
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DOLMAS CATALOG
This is a great space to write long text about your company and your services. You can use this space to go into a little more detail about your company. Talk about your team and what services you provide. Tell your visitors the story of how you came up with the idea for your business and what makes you different from your competitors. Make your company stand out and show your visitors who you are.
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